What the Census data release isn’t telling us about the ‘Average’ Australian

What the Census data release isn’t telling us about the ‘Average’ Australian

Yesterday the Australian Bureau of Statistics released their first insights from the 2016 Census, revealing a detailed profile on the ‘average’ Australian. And as an individual who ticks around 70% of these boxes, I feel well qualified to provide some commentary. Sidenote – when did I become so ‘average’? According to the ABS, the typical…

5 Ways to be more Customer-Centric

5 Ways to be more Customer-Centric

Customer Centricity – What is it? Many business owners say that their business is customer centric … “We are all about the customer … We put the customer at the heart of everything we do … We put our customers first.” But what does being customer centric actually mean? How do you know if you…