ABOUT THE CONTENT AND KEYNOTE TOPICS

1. What topics do you speak on and how do they apply to my industry or audience?

I specialise in three areas that all tie back to one thing. Helping you connect more deeply with your customers so that they buy more. Stay longer, and most importantly, tell others about you. My keynotes cover the AI connected consumer radical customer obsession and how to turn your customers into advocates. These aren’t fluffy theories. Every strategy is grounded and researched and tailored to your industry, so it’s relevant and immediately actionable

 

2. What makes your keynotes different from other customer experience speakers?

What makes my keynotes a little bit different is I mix hard-hitting insights with humour, storytelling, and real-world examples that your audience can relate to. My sessions are as entertaining as they are educational, and I work really hard to ensure that every person leaves with ideas that they can use straight away. I also customise every presentation so no two talks are ever the same.

3. Do you customise your presentations for each audience?

I absolutely customise every presentation. In fact, I think it’s essential. I will research your industry, your customers. I’ll even mystery shop, and I’ll even research your competitors so I can weave in examples and language that really hit home for your audience. You see, that’s what makes the message stick. They feel like it was designed just for them.

4. How do you make complex ideas about AI and consumer behaviour relatable for non-technical audiences?

So how do I take the complex ideas about AI and today’s AI-connected consumer and make it relatable for your audience? Well, the short answer is I speak human, not tech. I take the big shifts in consumer behavior, like how AI is changing the way we search, shop, and share and break them down into simple real life examples. No jargon, no overwhelm, just light bulb moments that your audience can actually act on.

5. What’s your speaking style — is it high-energy, interactive, humorous, or more formal?

My speaking style has been described as high energy, interactive, and sometimes pretty funny. I love creating those “lean in” moments where the whole room is engaged, but I balance the laughs with solid, evidence-based content. So, the entertainment is always in service of the learning.

6. How do you keep audiences engaged for the full session?

I like to think that I never just talk at people. I ask questions, share stories, involve the audience in live examples, and constantly change the pace. It’s about creating a rhythm so people are entertained, surprised, and learning all the time

EVENT FIT & OUTCOMES

7. What will my audience walk away with after your keynote or workshop?

In today’s environment, takeaways and long-term impact for your audience are essential. So as a result of my session, your people will walk away with three things. Firstly, fresh insights into what customers want right now. Secondly, practical tools that can implement immediately. And finally, the inspiration to actually go and do it. It’s about ideas that are both exciting and achievable.

8. How do you balance entertainment with practical, actionable takeaways?

I’m a big believer that you can have both education and entertainment. The entertainment is what keeps people engaged. But the takeaway tools are what make it worthwhile. My goal is that people laugh, learn and leave with a plan.

9. Can you link your content to our conference theme or business objectives?

I will absolutely link my content to your conference themes and business objectives. If your event has a theme, I’ll make sure that my stories, examples and even my opening hook directly to it. That way my message reinforces your overall program, not just my slot.

10. Do you offer workshops or breakout sessions in addition to keynotes?

I absolutely offer a range of customised solutions beyond the keynote, whether that be an interactive workshop, a fireside chat, or a breakout session. Many clients book me for a keynote to inspire the room and then a workshop to dive deeper. It’s a great way to keep the energy high and ensure that the ideas actually stick.

11. How do you tailor your content for different audience sizes — from intimate boardrooms to arenas?

I love the process of tailoring to different types and sizes of audiences. For smaller groups, I’ll make it more conversational, more interactive, and a bit more two-way. For bigger stages, I go bigger. More movement, more visuals, more storytelling. It’s about matching the energy to the room.

12. Can you incorporate live polling, Q&A, or interactive exercises?

I can absolutely incorporate a range of interactive exercises. I love making the audience part of the session, and we can do this in a whole range of ways. Live polls, on the spot, brainstorms, or even mini challenges. It makes the content more memorable because they helped create it.

EXPERIENCE & CREDIBILITY

13. Who have you worked with before and what results did they see?

In 1,600 presentations, Over 16 years, I’ve worked in almost every single industry. I’ve worked with brands like Mercedes-Benz, L’Oréal, Westpac, Flight Centre and Bunnings, as well as a whole range of small businesses and associations. The results that people see range from an increase in retention to a full transformation for how employees show up for customers.

14. What’s your experience in my industry or with similar audiences?

Chances are I’ve worked in your industry, or certainly one with very similar challenges and opportunities. My background spans more than 20 years of consulting across almost every single sector, which means I can not only bring fresh ideas from outside your world, I can also bring relevant insights from within it. And the mixture of those two is where the magic happens on stage.

15. Can you share a memorable story of how your keynote transformed a team or business?

One of my favorite stories is a regional retailer, used one of my very simple customer advocacy strategies and doubled their word of mouth referrals in just six months. It was low cost, quick to implement, and hugely impactful. Of course, there are also hundreds, maybe thousands of stories of the implementation of my KitKat Strategy in various forms. And for some businesses that has added six figures to their bottom line every single year.

LOGISTICS & BOOKING PROCESS

16. How far in advance should we book you?

I take bookings anywhere from two years out to just a few weeks notice. But of course, the earlier the better, especially for peak conference months.It also gives us more time to collaborate on the customisation side of the presentation to make sure that it is a ten-out-of-ten on the day.

17. Do you travel internationally for events?

Yes, I’ve spoken in 16 different countries and I love taking my message global. Whether it’s New York, New Zealand, New Caledonia or a small town in outback Australia, I will be there.

18. What technical requirements do you have for your presentations?

For me, my setup is pretty simple: A data projector, a screen, a handheld mic, and some water. Oh, and of course, the blue M&Ms. And I always do a tech check well in advance before we start.

19. Do you provide promotional materials or video clips to help market the event?

Apart from doing an incredible job for you on stage. My role is also to help you make the event a success so well in advance. You’ll be sent a promotional pack, including photos, bio, an introduction for your MC. And, we can also record a teaser video just like this one, to help you promote the event and get your audience super excited about my session.

20. How do you work with event organisers in the lead-up to the presentation?

In the lead up to your event, you’ll hear from me and my team more than once. We’ll send you a questionnaire to make sure all the I’s, dotted and t’s across. We’ll jump on a briefing call and also check in as needed. I want to be fully across your audience, your objectives, and your logistics to make sure that the event is as memorable for you as your audience

21. What’s included in your speaker fee?

My speaking fee includes all preparation, the delivery of the presentation and of course, the debriefing process after the event. The only additional costs are, travel and accommodation, which are fully quoted prior to the event so there are no surprises.

BONUS QUESTIONS

22. What’s one thing audiences don’t expect but always love about your sessions?

The feedback that I love the most is when audiences say, “Wow, that was so much fun! The time went by quickly and I actually learned something that I can implement tomorrow. I think people expect customer experience to be perhaps a little bit dry and serious in content, but I think they’re surprised when it’s fully engaging, funny and relevant.

23. Why are you so passionate about customer advocacy and consumer trends?

The reason I am so passionate about customer experience and the concept of radical customer obsession is that when you fully understand your customer, everything else gets easier. Sales, marketing, retention, loyalty, and of course, employee culture. And in a world that’s changing so fast. Understanding consumer trends that are relevant to your business and the future of your business is a little bit like having a crystal ball, and it has the potential to literally give you an unfair competitive advantage.

24. What’s the most surprising trend you’re seeing in consumer behaviour right now?

I think the most surprising trend that we’re seeing right now in this AI era is that people are craving more human connection, even as technology takes over more of our lives. The brands that use tech to make things more personal, not less personal, are the ones that are winning. And a key takeaway that I always like to leave audiences with on this subject is that ultimately AI will make us more human, not less human.

25. If you weren’t a speaker, what would you be doing?

If I wasn’t a speaker, I would probably be running a customer obsessed business of some kind or maybe hosting a travel show where I explore how different cultures think about customers. Either way, I would still be telling stories.