Vero Engage 20 Questions - Amanda Stevens

20 QUESTIONS

This short questionnaire is designed to provide a better insight into your business and your brand ahead of the Vero Engage program. The idea is to not spend too long on it as obviously we will dive deeper into the key themes during our sessions.

Name *

Business *

Website *

Email *

1. What prompted you to start your business?

2. What is your business philosophy?

3. What are you passionate about?

4. What are your company values? (Include new values if they differ from the values when you started your business.)

5. What is unique about your brand?

6. What are some key words that reflect your business

7. Do you have common phrases/sayings that you use when talking about your business?

8. What are your clients' problems

9. How do you solve them?

10. How do you solve these problems - in one word?

11. Who is your competition?

12. Why should your clients engage you and not your competition?

13. If a client was describing you to a friend or colleague, what do you think they might say?

14. What negative things might people say about you?

15. What is your business personality? Ie Corporate, serious, professional, casual, friendly, approachable, highbrow, direct

16. If your brand was a person how would you describe them?

17. What achievement in your business are you most proud of?

18. Describe where you’d like your business to be in 12 months time?

19. What are the things that will potentially prevent you from getting there?

20. If you had a magic wand, what would your business look like in the next 90 days?