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BOOK REVIEW
Selfish, Scared and Stupid
by Dan Gregory and Kieren Flanagan
It’s time to take the pink Barbie glasses off, quit the rainbow unicorn memes and positive thinking and see humans for what they really are – selfish, scared and stupid. About the Book As someone who formally studied marketing and has informally studied human...
BOOK REVIEW
Focus – Four Fast Easy Strategies for Beating Procrastination Forever
By Keith Abraham
If you’re anything like me, your plan for 2018 involves resolutions and goals that are big, hairy and audacious. And only one thing stands in the way of them all being achieved: procrastination. In a post-digital age, bright shiny thing syndrome is something that...
Collaborate With Your Competitors? Not as crazy as it sounds…
I’m incredibly fortunate that I’m in an industry that is tight knit, supportive and collaborative. In fact, some of my closest friends, Keith Abraham, Tim Reid, Tim Longhurst and Julie Cross are also fellow speakers (and essentially, competitors). But rather than...
An open letter to the retailers of Australia: It’s not me, it’s you.
This is an open letter to the retailers of Australia – small independents, franchise formats and the big brands with hundreds of stores, head office management and venture capital ownership. This long weekend I had 5 retail interactions that ranged from poor to...
Leveraging Digital Media to Curate Analogue Customer Experiences
Stalked your customers on social media lately? As creepy as the suggestion sounds, it might be the key to turning them into raving fans. My good friend Mariella recently checked in to the Old Clare Hotel in Melbourne. On her bedside table was a framed picture of her...
